Feb. 13, 2015 Talk about Angry Birds. Parents have been swept into the viral vortex of a gazillion ambient ads piling on to the relentless hype of the Fifty Shades of Grey movie opening today.From sex toys adjacent to kids' toothbrushes at Target (a big box blunder could be just a merchandising mistake, but shrugging it off in "you do you" mode is a larger corporate gaffe, … [Read more...]
Archives for February 2015
Coke and McDonalds Lose Super Bowl with Parents
Aug. 17, 2016 Update Bravo to Britain, showcasing athletes sponsored by healthy food instead of junk! See? Sponsorship doesn't have to be the domain of the duplicitous duo of junk food advertisers, Coke and McDonalds! Yep, they're sucking up global mindshare yet again...This time targeting Latinos with duplicitous fervor, using emotional hooks parlayed into social … [Read more...]