Child advocates? Champions of change? Rev your social media engines.
This Saturday, you can be a part of it all and see ‘how it’s done’ firsthand, as Age of Conversation co-authors (which I’ve written about here, here, and here) use social media tools to drive traffic to our link on Amazon converting eyeballs to book sales in a Lifeline for Variety, the Children’s Charity.
I’m spotlighting Saturday’s “social media rush” and our 103 Age of Conversation co-authors in my workshop at the CCFC summit 4/4 to bridge the perception gap of media and marketing often being cast in a “Darth Vader” dark side role of ‘the problem’ when we can just as easily wield the powerful sabers for ‘the bright side’ as a ‘solution’ and ditch the polarity to join forces in collaborative win-win!
Last round we made $11,000 in two months for the charity, and many have asked, ‘How?’ from our (WLW) Women Leaders for the World family to our Tapestries of Hope partners. It’s show and tell time! Now YOU can help us help others, be involved in real time with a click and ‘see how it’s done’ via live-demo to use the skill sets for YOUR own orgs. Here’s how…
First, go to Chris’ site now to watch the drama begin to unfold and get a benchmark for viewing the growth. (already the blog links and ‘pingbacks’ are mounting)
Then, use the “bookmark” tools he’s put there.
Just click the buttons to Digg, Stumble Upon, etc. or if you have your own blog, Facebook, Twitter, and such, do a shout out e-blast to tell your friends to ping, trackback, and link to his post to bring search engine visibility to the cause.
Then…This Saturday 3/29, (this part’s a must to follow) tell all your friends to go directly to the book’s Amazon link and buy a copy.
One copy. One by one. And see if we can vault it up the charts on Amazon in a social media push for the charity. Cool, huh?
Here’s more about how to make it all happen…how to join us in the cause and later, more about our 2008 sequel, AOC2 which bumps from 103 bloggers to 275 worldwide participants from every country throughout the globe!
More on all that later…for now, I’ll share the quote that Chris posted here with his final 3 tips to make this event a social media success:
“Individually, we are one drop. Together, we are an ocean.”
Here are his tips and words of wisdom for maximum ‘umpff’…
Digg and Stumble on Friday Starting at 12 Noon
“We need everyone to Digg and Stumble the post launching the bum rush, starting at 12 Noon CST.
This is a little bit of a change of plans, because I wasn’t going put up a post launching the event until Saturday at midnight. I have since learned some enlightening facts about the hierarchy of social sharing sites that will hopefully help us gain some mass exposure before Saturday. (Thanks to Jon Phillips of Freelance Folder.)
Buy 1 Book at a Time on Saturday
Starting on Saturday, the fun begins. Buy many copies of the book (1 at a time for maximum impact) and tell your friends to do the same. Please use this link so that we can pick up the referral fee as well. (Remember that all the proceeds and referral fees earned will be donated to Variety, The Children’s Charity.)
Spread the Rush Starting Now
No matter who you are or what your specialty is, this is something that you can do.
Do all you can to spread the word about the rush. Post to your blog, Twitter, ooVoo. Talk where ever and using whatever you want to communicate. Talk about the event, the book, your favorite author, or anything about The Age of Conversation.
You will be surprised how quickly the chatter will spread. Just this week I’ve been talking up the bum rush on Twitter (more than normal at least), and the traffic flowing to the post about the event, and clicks outgoing to the books’ listing on Amazon have jumped a good margin.”
Shaping Youth is proud to be a part of the ‘bright side’ of using the power of media for positive change (our tagline of course) to wield the light saber with wisdom and show other Yodas ‘how.’
I’m learning from my co-authors at the Age of Conversation daily in this digital rapidfire arena…And look forward to our 2008 global impact to pay it forward triple-fold!