Hawking Hydration Low: Gatorade Tells Kids To Avoid Water

Aug. 20, 2015 Update: Now Gatorade's G-Force is forcing their bottled neon into schools under the guise of 'hydration education?' Seriously? Paging media watchdogs! Crickets. Jan. 10, 2014 I’ve written a lot about the heavy marketing of sugary/salty sports drinks over water for hydration, and this post about “kidney stones in kindergarten” serves as a public health reminder … [Read more...]

Fast Forward Health Film Fest Oct 30, Celebrate Food Day 2012

Oct 24, 2012 Food Day 2012! “I don’t need any finger-wagging salad munchers scolding me about junk food” ---no worries, not happening. But if you'd like to be more informed about the reason for the movement to "eat real" and celebrate Food Day.org then follow #FoodDayConf today on Twitter for great tips on label lingo, decoding kids aisle food claims, not to mention … [Read more...]

Food Inc. Review: Will Kids Be Hungry For Change?

July 22, 2009 Food, Inc. is making the rounds in art house theaters throughout the nation, and though I have yet to see it (going in Palo Alto soon!) we have Amy Vachon of Equally Shared Parenting (for parents who aspire to share in childraising, breadwinning, housework and time for recreation) with her review from Boston today. My guess is the Vegetarian Kids & Teens … [Read more...]

HFCS Ad Analysis: Dieticians Dissed, Media Literacy Mandatory

When I sounded off in HFCS Corn Wars about the ‘artificial sweetness’ of the ubiquitous HFCS ads, I promised I’d have our own nutrition correspondent, Rebecca Scritchfield weigh in with her professional analysis, but first…you MUST see BlogHer Gena Haskett’s insightful piece on the way we should consume advertising. It’s straightforward, … [Read more...]