Talk to Jess-White House Event On Gender, Media + Toys

April 20, 2016 As a staunch critic of the toy industry’s complicity in marketing vapid values and gender stereotypes that can limit instead of expand kid’s brain plasticity, it’s no surprise that I raised eyebrows with newfound HOPE seeing that the White House convened a one-day session on “Breaking Down Gender Stereotypes in Media and Toys” blending a wide array of … [Read more...]

I Am Elemental: Superheroes Strike A Pitch Perfect Toy Tenor

May 11, 2015 With superheroes crushing box office numbers with Hulk style force and toy merchandisers frantically scrambling to address market demand for sheroes deleted from mass media like an invisibly evil comic book spell, hashtags like #IncludeTheGirls are trumpeting a Herculean reminder that the new era of girls dubbed “Generation K” for Katniss will NOT be dissed and … [Read more...]