Hawking Hydration Low: Gatorade Tells Kids To Avoid Water

Aug. 20, 2015 Update: Now Gatorade's G-Force is forcing their bottled neon into schools under the guise of 'hydration education?' Seriously? Paging media watchdogs! Crickets. Jan. 10, 2014 I’ve written a lot about the heavy marketing of sugary/salty sports drinks over water for hydration, and this post about “kidney stones in kindergarten” serves as a public health reminder … [Read more...]

National Assoc for Media Literacy Education: Amy Jussel, Resource Roundup

July 8, 2013 Gearing up for speaking at my first ever National Association for Media Literacy Education (NAMLE) conference this coming weekend, I’m taming butterflies as I’m honored to be on a powerhouse panel with academic rockstars like Lisa Guernsey, author of Screen Time: How Electronic Media – From Baby Videos to Educational Software – Affects Your Young Child. I’m eager … [Read more...]

Kidney Stones In Kindergarten? Put Down the Sports Drink, Kiddo!

Today’s New York Times reports "A Rise in Kidney Stones Seen in U.S. Children," naming high sodium intake of processed foods as one of the culprits, sending wee ones into urology clinics (no pun intended). Ever since the multimillion dollar marketing blitz sanctifying sports drinks as a 'better for you' beverage I've watched kids chug down those colossal sized jugs of neon … [Read more...]