Flash Animation & Viral KidVid? Give Pause

Nov. 3, 2009 Here's a marketing campaign kids LOVE (me too!) No secret I’m a huge Fido fan…Flash animation? Not so much. It often freezes my Firefox and fouls up the works more often than not on a business site but here in this 'oldie but goodie' ('06-'07ish?) this viral video making the rounds again proves to be pure gold. Give that ad agency a biscuit for its viral … [Read more...]

Do Those ‘Take Action’ Causes and AutoFill Forms Really Work?

August 25, 2009 Ever wonder if those urgent ‘act now' e-mails from your favorite causes work? Last week I received an NCLI eco-literacy action alert, as Shaping Youth is a member of the consortium supporting the Pre-K through 12 No Child Left INSIDE Act which gets kids outdoors and hands-on in nature as the ultimate math and science ‘STEM’ program as part of school … [Read more...]

Repower America: A Child + Building Blocks = Censorship?

This morning I received a note from the Alliance for Climate Protection's "we can solve it" climate crisis campaign with a chilling opener: “Did you notice the ads after last night's presidential debate? ABC had Chevron. CBS had Exxon. CNN had the coal lobby. But you know what happened last week? ABC refused to run our Repower America ad -- the ad that takes on this … [Read more...]